01
OpenRTB by default
Standard 2.5/2.6 auctions, header bidding adapters, and server-to-server connections. Integrate once, then scale traffic.
Making Programmatic advertising better for brands, publishers and consumers.
Amli Media connects publishers, advertisers, and demand partners across banner, native, video, audio, CTV and DOOH advertising. Our RTB platform enables efficient programmatic bidding, transparent reporting, and advanced tools to maintain traffic quality and maximise performance.
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Monthly bid requests
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Median auction time
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Demand integrations
Why Amli Media
Built for people who run ads as a business.
Whether you sell inventory or spend media budget, the same rules apply: speed, clear pricing, and inventory you can trust.
02
Quality controls
Pre-bid filtering, brand safety categories, fraud signals, and viewability thresholds so spend is not wasted on junk traffic.
03
Live optimization
Floor prices, pacing, and bid shading tools that react to delivery — not a report you look at the next morning.
For publishers
Raise yield without turning the page into a billboard.
Place demand where viewability is real, then let competing buyers set the price.
Amli Media supports web, in-app, and CTV supply. Unified reporting covers fill, eCPM, and format mix so you can decide what stays on the page.
Banner
Native
Video
Audio
CTV
DOOH
For advertisers
Spend against audiences, not leftover inventory.
Set the goal. The platform handles auction, pacing, and creative delivery.
Buy through OpenRTB, server-to-server, or tags. Target by geo, device, content category, and custom lists. Creatives from standard banners to VAST video.
CPM
CPC
CPA
CPI
Formats
The inventory mix teams actually use.
Display
Standard IAB sizes, sticky units, and high-impact interstitials with frequency caps.
Native
In-feed units that match publisher layout, with asset-level bid responses.
Video & CTV
VAST/VPAID, skippable and non-skippable, plus living-room inventory with podding support.
Blog
From the desk
Short notes on yield, wrappers, and how to connect demand.
Dynamic floors that do not starve fill
Raise eCPM without emptying the auction — geo splits, lookbacks, and when a hard floor is wrong.
Prebid timeouts that still let demand compete
Client vs server timeouts, adapter failures, and why a single 800ms cap is not a plan.
When a JS tag is enough — and when it is not
Tags get you live fast. OpenRTB and Prebid keep latency and logs under control as you scale.
Ready to run a test campaign or on-board supply?
A specialist will map integration options and a 14-day trial plan.
FAQ
What is Amli Media?
Amli Media is a programmatic advertising platform (SSP, DSP, and white-label) founded in 2017 in Bengaluru. Publishers monetize sites, apps, and CTV; advertisers buy via OpenRTB, the console, or JS tags.
How do publishers integrate?
Use OpenRTB, Prebid, or a JavaScript tag. All three reach the same auction. Direct publishers are paid Net 30.
How do advertisers buy?
Connect a DSP over OpenRTB or S2S, run JS tags, or set up direct campaigns in the Amli Media console without an RTB seat.